Fashion, Brand & Portrait photographer

Rachael Kershaw

Guanacaste, Costa Rica

hi, I'm Rachael,

A brand and fashion photographer based in Playa Negra, Guanacaste. I've been living and working in Costa Rica for ten years, and this place, its light, its coastline, its pace, is in everything I shoot.


I work with brands and entrepreneurs who are ready for visuals that reflect the quality of what they've built. My clients range from independent swimwear and jewellery brands to wellness businesses and retreat leaders across Guanacaste and beyond. What they have in common is that they care deeply about how they show up, and they want a photographer who cares just as much.

Young woman in black crop top and denim shorts holds camera on sandy beach at golden hour.

my process

A photography crew with a reflector shoots models on a tropical sandy beach with turquoise water and dramatic clouds.
Black and white photo of a woman crouching on a beach, holding a camera up to take a photo, with ocean waves in the background.

I. Let's Connect.

Reach out and we'll get on a call, usually fifteen to thirty minutes. I want to understand your brand, your vision, and what you're trying to create. No pressure, just a conversation.

II. The Proposal.

Based on our call I put together a custom proposal tailored to your project. We discuss, adjust, and once you're happy we sign the contract and get to work.

III. Pre-Production.

IV. Shoot Day.

V. Your Images.

VI. What's Next.

This is where the shoot takes shape. Together we build the mood board, define the shot list, confirm locations and models, and lock in every detail. You don't need to have it all figured out. That's what this stage is for.

We shoot. You can be there in person or send your products from afar, either works. After we wrap, we share a coffee. That part is non-negotiable.

You receive a first look through a live gallery to select and comment. Final images are delivered in high resolution through a private gallery, ready to use across your platforms.

After delivery we check in. If the work feels right and the momentum is there, we talk about what an ongoing relationship could look like. Consistent imagery, regular shoots, content that grows with your brand. A lot of my best client relationships started with one shoot.


What you can expect

A partner, not just a photographer. Someone who is organised, pays attention to detail, and genuinely cares about your brand and your vision. I take the time to understand what you're building, I show up prepared, and I don't consider the job done until the images feel right. You can also expect local knowledge that comes from ten years of living and working in Guanacaste. A trusted team of collaborators. And a process that feels easier than you anticipated.


Want to know more about me? Read my blog post: The Person Behind the Lens

Photographer in black swimsuit taking photos of a model in white bikini on white sheets at a tropical beach.
Two women in black outfits smiling while reviewing photos on a camera in a tropical setting.
Three women on a rocky beach shore watching a fourth person pose for photos near the turquoise ocean under a blue sky.
Photographer capturing a woman in a bright pink dress among lush green foliage, visible on camera screen.

Based in Playa Negra, Guanacaste.

Creating across Costa Rica and available to travel.


Let's talk about your project


From my lens to your inbox

A couple of times a year, I send an update on my freelance journey, what I have been working on, where I will be, what is coming and some of my latest portfolio work. If you want to have a peek behind the lens and stay up to date with me, here is your chance.